Our Team
Brian Sheedy
Brian is a proven product and brand steward having spent his 30-plus year career in a variety of product leadership roles with iconic global brands. He most recently served as VP Global Product for Dickies, a VF Brand, where he was responsible for establishing and leading the global product teams (merchandising, design, development, and operations).
Brian is passionate about driving the creative and development process to deliver consumer-centric product stories in collaboration with cross-functional partners. Brian has successfully operated in complex matrix structures driving Global Go-To-Market execution across multiple regions, product classifications consumer segments and retail channels within B2C, B2B, and DTC businesses. He has aligned key stakeholders to drive operational excellence throughout the GTM process including strategic planning, category management, seasonal development inventory investment and product launches.
Brian received a Bachelor of Science in Marketing from California State University, Northridge.